About Us

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For years, we have been asking for an apparel show that's local, convenient, and with a cool vibe. I have over 20 years of retail and wholesale experience and have been to more shows than I can remember in, Las Vegas, Los Angeles, Dallas, New York, but who wants to travel? Why hasn't  there been a regional show on the west coast that is in a great location with women's, men's and kids clothing, accessories and shoes? Well, NOW there is!

 If you are looking for the next great line or even if you want to see your favorites, we've got you covered! 

The OC Apparel Show brings you the hottest lines in the industry. We even have been searching high and low to seek out the brands that you would proudly add to your merchandise mix. So plan to spend the time to source some incredible new things for your store(s).

We started the OC Apparel Show out of sheer necessity during the Covid 19 lockdowns to bring the passion back to the virtual buying trend. We believe that when you remove the sense of touch from the buying process, the passion was also taken away. Our show was the first in-person apparel show on the west coast to bring buyers and vendors back together to meet face to face in 2021.

Flash forward  to 4 years later, we have become the premier show in Southern California and with our new home, The Irvine Hyatt Regency and our 15,000 square foot ballroom, we have just solidified our show to be the one to come to as a buyer and a vendor. 

Inflation is affecting all of us, one thing is for sure.  We all need to save where we can. With gas prices pushing $7.00 a gallon and trying to staff your sales floor, staying close to home is more important now than ever. These are two of many reasons our buyers keep coming back. 

In a world of change, why haven't the apparel shows evolved?  Why aren't the current shows where you want to go? And why haven't the shows listened to your input? Because they're trying to make everyone happy. Everyone, except you. 

The OC Apparel Show was developed to accommodate you(the buyer). To give you a great place to enjoy a show, not just to "work" it.

Until now there hasn't been a "California Coastal" show anywhere. We have found an incredible niche in the market by catering to the coastal boutiques, hotels, resorts, casinos, spa's, surf shops, country clubs, yacht clubs and vacation destinations.  

Our vendors are perfect for our regional needs with swimwear, resort wear, apparel, shoes, hats, golf, swimwear, ahtleisure, surf, jewelry, and namedrop apparel and accessories.  Come check out why the OC Apparel Show is loved by so many retailers! 

Did we mention our cool VIBE? Bringing an atmosphere that is fun, relaxed and great energy!